Cancelling yearly subscription

Just cancelled my yearly subscription. It was $30/yr, now it's $50? I don't think so. I had a replacement Ring doorbell sent to my house, because the existing one failed, burned out my chime on my wall, and nearly caused a house fire. Thankfully I caught it in time, and now I realized the price increase, which I wasn't aware of. A 40% increase is not really reasonable, so that's the end of my subscription.